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Responding To Negative Reviews For Trades

Almost all trades fear negative reviews because they’re concerned that they’ll negatively influence customers in the future. However, here at Expert Trades we’d argue that negative reviews aren’t all that bad; it just depends on how you respond… Stats about reviews 88% of consumers read reviews to determine the quality of a business’s customer service…

Ranking YouTube Videos For Trades

YouTube provides a fantastic platform for trade professionals to share work, advice and a passion for the trade in front of a huge target audience, but how do they get their videos noticed? If you’re a trade professional just starting out on YouTube, this short guide is designed with you in mind… Professional YouTube Channel…

Content Marketing For Trades

Content marketing is the latest buzzword in the marketing realm. Why? It works. Below we’ve discussed what content marketing is and how trades can use it to build trust amongst their customers. What is content marketing? Content marketing is a marketing technique that refers to the creation of relevant and valuable content that is intended…

Why Trades Should Use Facebook

Facebook provides a fantastic platform for trades to promote their business, engage with new and existing customers and re-advertise to previous website visitors. That’s why we think all trades should use it, as we’ve explained in further detail below… Facebook is free to use It’s completely free to setup a Facebook business page. Need we…

SEO For Trades: Common Mistakes

The characteristics of successful search engine optimisation (SEO) constantly change. What was able to get your website to page one on Google last year might see you punished this year. As such, we’ve outlined some out-dated mistakes to help all tradespeople better optimise their businesses online. Incorrect Keywords You’re an expert in your trade. You…

Content Marketing For Trades Professionals

Content Marketing For Trades Professionals A Masterclass Streamed Live by Expert Trades CLICK HERE TO JOIN THE EXPERT TRADES FACEBOOK GROUP TO WATCH FUTURE MASTERCLASSES LIVE CLICK HERE TO JOIN THE EXPERT TRADES FACEBOOK GROUP TO WATCH FUTURE MASTERCLASSES LIVE Below is a transcript of this Masterclass. Please excuse any grammatical errors in this post. We…